It Cosmetics No-Tug Eyeshadow Evaluation


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I have been a longtime fan of It Cosmetics merchandise, and the beloved Confidence in a Cream moisturizer, Bye Bye Below Eye brightening cream, and Hi there Lashes+ volumizing mascara are all a part of my common rotation. The model’s formulation are crafted with the steerage of dermatologists to place pores and skin well being and efficiency on the forefront, and the most recent addition to my routine—the It Cosmetics Superhero No-Tug Waterproof Eyeshadow Stick—is direct proof of that.

Because of the stick’s “No-Tug Expertise” and ultra-blendable system, you’ll be able to apply a number of swipes for a simple, barely-there look or add on some further layers for a extra intense smoky eye—all with out tugging on the fragile pores and skin round your eyes. It gives all-day put on with no crease in sight.

I have been testing the Superhero sticks for a number of months, and have been endlessly impressed by how simple they’re to make use of. Like, why trouble with a brush and powder system once I can simply swish on a pop of coloration? No mixing, no fallout, and no feeling like I ought to have gone to magnificence college to drag off assertion shadow.

My go-to shade is “Tremendous Slate,” a pearly taupe that makes my hazel eyes look brighter and does not really feel too darkish or too gentle. Plus, it offers me the right quantity of shimmer that appears lovely by itself and provides dimension once I apply it on high of different eye make-up. I’ve worn these items all day lengthy—from work breakfasts to late-night dinners and drinks with buddies. The system stays put regardless of how a lot cry-laughing you do, or how sweltering the Los Angeles solar is (trace: very sweltering).

This is what my eye make-up seems to be like after eight hours of labor (together with a sunny brunch outdoors):

it cosmetics no tug eyeshadow
Picture: Gina Vaynshteyn

Like all of It Cosmetics’ merchandise, its eyeshadow is enriched with pores and skin health-boosting elements, like hydrolyzed collagen, (which can assist improve elasticity and easy out fantastic strains), caffeine (this combats irritation and puffiness), and tri-peptide complicated (which helps hold pores and skin plump and easy). So, on high of being an excellent cream eyeshadow system, you additionally get an infusion of anti-aging elements that work their magic each time you apply. That is a fairly candy cherry on high.



Our editors independently choose these merchandise. Making a purchase order by way of our hyperlinks could earn Effectively+Good a fee.


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